Trabuco Bradesco, from Clerk to President

The ladder climb of Trabuco Bradesco..

Luiz Carlos Trabuco Cappi was born on October 6th, 1951. It is safe to say that Luiz’s purpose in life was predetermined. By taking a quick look at his accomplishments starting at a vibrant age, his desire to leave his mark on the financial world was a success. Isto É Dinheiro magazine, Brazils first weekly magazine that focuses on the economy and business worlds, considered Luiz Carlos Trabuco Cappi Entrepreneur of the Year, and rightfully so. Luiz Carlos Trabuco Cappi spent over 9 years as the president of Bradesco Bank, Brazils 2nd largest equity and private bank by assets. Hard work, dedication, and marriage to the industry is the only way you get from a clerk position to be the president of that same bank, this is simply astonishing. This is a complete description of sacrifice that we could all steak a page from. Visit the website to learn more about Trabuco Bradesco.

Luiz Cappis’s 8 years as marketing director, modernized the company and made it’s relationship with the media more intimate, a year later he became Executive Vice President. Trabuco Bradesco spent 17 years with Bradesco, Trabuco Bradesco seems for suitable given his experience and vast journey from the bottom to the top of the company.

Trabuco Bradesco, predictably, climbed to the position of president of Bradesco Seguros. Bradesco Seguros, which includes 8 other companies, including Bradesco Vida e Previdência, Bradesco Saúde, and Capitalization. It was at this point where he realized that the company’s nonexistence on the New York Stock Exchange was a hindrance to the company’s image. This was a goal for Banco Bradesco, that he made sure became a reality, and later was received by the New York Stock Exchange.


Trabuco Bradesco became the 4th president of Banco Bradesco and finally found a permanent title, suitable to his accomplishments at the company, that reciprocated 40 years of experience in the financial banking world. When you double the size of a company within your time span in that company, it solidifies your resume and makes the locking-in of a position, easy. Mr.Cappi has become the motivation for every businessman in the financial industry and has shown that persistence is the cure for failure. Read this article at Glamurama.

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