Susan Mcgalla is serious about marketing, and her serious approach to building marketing campaigns come from years of experience as a true leader in the world of advertising. She has learned the ropes, and she has been able to feed a growing nation of young women that aspired to become business leaders as well.
There are a lot of women in the business world that are learning what it takes to construct careers in marketing because they know what is required in the business world thanks to business leaders like Susan Mcgalla.
She has become someone that has helped people see that there is a great amount of responsibilities when you are running a company. Mcgalla wants women to be equipped for the jobs that they are trying to get into because it is already a male-dominated industry. It is hard for women to crack the glass ceiling, but she feels that it is going to be easier if they are prepared.
Susan has looked preparing women for the road ahead. She realized that women that are willing to get a higher education will have more success. This is going to be the first step to breaking down the walls between men and women in the business world.
The next thing that Susan recommends for women that are interested in advertising is to get the experience that they need to make better use of their time while they are trying to get the higher-paying jobs.
The reality is that women are not going to be able to get into a creative development director position like what Susan mcgalla has for the Pittsburgh Steelers without first taking on jobs that require a little less skill.
Women have to build up their resumes and gain the experience to take on some of these more high-profile jobs. Susan recommends that women take heed of this and overlook pride that may stop them from taking the necessary leaps to go forward in the business industry. She believes that these are small steps to building a greater foundation to a strong business savvy leadership style.