Category Archives: Business Branding Tips

Troy McQuage Acknowledges the Contribution US Health’s Staff While Receiving a Gold One Planet Award

Troy McQuage recently won the prestigious One Planet Awards in honor of his excellent performance as a chief executive officer of US Health. He won among competitive nominations and took home a Golden award. Troy McQuage joined US Health in 2010 and turned around the firm’s business to realize financial independence and growth. Troy stated that receiving the award was a real honor since One Planet is an internationally recognized awarding platform. He added to say that he managed to secure it due to the diligent work that US Health professionals put in. Troy assured customers that US Health would continue to upgrade services and products that will match every person’s healthcare needs and read full article.

Troy McQuage’s win was proof of his impeccable work ethic. One Planet Awards receives nominations from business professionals around the world. They honor players of both the public and private sector, as well as small and established enterprises. According to recent valuations, US Health has 1 billion dollars in sales and is ten times larger than it was in 2010, by 1093 percent. Troy earned a promotion as chief executive officer and president of US Health after working as an advisor for a couple of years. He has 33 years of experience in leadership, which he gained while working as an administrator for various companies and contact him.

Before joining US Health, Troy served as the chief executive officer and president of Health Markets Agency Marketing Group. During his tenure at US Health, he operated as leader of various US Health branches and Freedom Life Insurance of America. McQuage began his career at Allstate Insurance Company immediately after his graduation before leaving to join Student Insurance, of United Insurance Companies Inc. (UICI). He earned a promotion at UICI as president and left after one year to work for UGA. Troy’s works at UGA resulted in rapid increase in sales in a short period. He is an alumnus of Central Florida University, where he earned a bachelor in business administration in 1983. In addition to having an illustrative financial and leadership career, Troy is an enthusiastic philanthropist whose works include donating to Hope Kid in Texas, Dallas, and Semper Fi Fund Crisis Nursery of Phoenix.

Mike Baur is Switzerland’s Startup Extraordinaire

Mike Baur is a native Swiss who has always wanted to make Switzerland more attractive to international business. But to attract international trade, Mike needed to learn all he could about the market economy of his home country. Mike earned an MBA from the University of Rochester and an executive MBA from the University of Bern. The valuable knowledge that he received during his college years would prove to be indispensable in his later career. It would be what he uses to encourage and lead the future generation of Swiss entrepreneurs and business owners to their success.

Anyone who knew Mike during his childhood in Fribourg knew that he had an interest in banking and finance. It started when he was a teenager and was just learning about the responsibilities of adulthood. So when he attained his MBA’s, it surprised no one that he would go on to make a successful career out of his passion. Shortly after graduating from University, Mike joined the Swiss banking industry. He spent over 20 years successfully climbing the corporate ladder of many private banks. He dedicated his career to rising through the ranks until he was an executive board member at one of the largest private banks in Switzerland.

Satisfied with his illustrious career in private banking, Mike looked to start a new chapter in his life. In 2014, he decided to become an entrepreneur. Along with two other partners, he’d met during his banking years; they founded Swiss Start-Up Factory (SSUF). SSUF is an independently financed and privately owned company committed to mentoring and supporting young digital innovators. SSUF is the first company of its kind, Switzerland. Unlike other businesses that are just banks that offer financial assistance, SSUF offers a three-month accelerator program that runs a regular schedule. The programs target young entrepreneurs that are involved with technological advancements.

The accelerator program is a shining jewel of Mike’s company. He has always maintained a devoted passion for helping the youths of his community. He never forgets that he was once a young Swiss looking to conquer the economy. It’s because of his fiery passion that he spends so much time and effort supporting youthful entrepreneurship. He focuses on coaching them and providing financial assistance to startups that he finds promising. It’s the whole reason he founded Swiss Start-Up Factory.

 

Brilliant Marketing Or Do-gooder? It Doesn’t Matter. Hippeas Are Good For Everyone!

There’s a new food product on the market that is targeting millennials and harkening back to the days of the hippie. The brightly colored packaging of each snack bag is even based on the archetypal hippie smiling face, but with a twist. The sly smile on each bag is a different color which indicates a different flavor. The flavors include vegan cheddar, Sriracha sunshine, maple haze, pepper power, happenin’ hickory and far out fajita.

But this food product is not based solely on the hippie culture, it is also an appeal to the well educated millennial. Millennial’s have the entire world of information at their fingertips, commonly using smart phones to get information on any product. And it’s well-known that millennial’s are also aware of the impact they make on others and the environment. That’s why the marketing for Hippeas is so powerful and intelligent.

Hippeas chickpea-based snacks are something like a cheese puff and a potato chip, except it’s mostly made out of chickpea. And with the click of a few buttons and a data connection, their target audience can discover just how sustainable the chickpea is. The plant makes the soil it grows in more fertile by infusing the ground with nitrogen, one of the three macro-nutrients a plant needs to grow.

These snacks aren’t just for tree huggers because the marketing, designed by CEO Livio Bisterzo, is a bit cheeky. Each product has a bit of a bite to it in the style of marketing humor so the buyer feels young and hip. But that’s not the only reason a consumer would feel good about Hippeas.

Packed with protein and fiber, each snack is vegan, gluten free, non-GMO, organic, Kosher and contains no MSG. It’s actually good for you and the planet, but it doesn’t stop there. Information-hungry consumers can also find out how helpful Hippeas owner is, Green Park Holdings, who have partnered with Farm Africa, an organization that helps farmers in Eastern Africa.

This is all by design. CEO Livio Bisterzo used to run a juice and tea company that he took to 18 different countries. His experience in the sustainable food industry is invaluable. He doesn’t just do these things as a marketing gimmick, his company is committed to changing the world through the food and beverage industry.

Encourage Accurate Mentions Of Your Organization With A Wikipedia Presence

If you are a high profile person or you run a notable business, people are writing articles about you and they are using Wikipedia for research. In some cases, writers are using Wikipedia entries word-for-word, assuming that everything on Wikipedia is accurate. In theory, Wikipedia contains only factual information, backed up by reliable sources, however, the reality is that people who volunteer to create Wikipedia entries have feelings and biases, and sometimes, the Wikipedia entries are negative and unflattering.

If you have yet to make a Wikipedia page, journalists will use another reliable source for their information about you or your company. A reporter from the New York Times or Wall Street Journal typically will call you to verify information, however, most bloggers will simply do a Google search and use whatever information they discover about you or your company. You need a Wikipedia entry that’s accurate, detailed and reliably sourced if you want people looking for information to get the facts. Get Your Wiki can make your personal or business Wikipedia page for you, done right, so it won’t get taken down. They can also monitor it for you, so there are no unauthorized edits from people looking to damage a reputation.

Don’t hesitate, have Get Your Wiki’s experienced team of Wikipedia writers for hire to create an unbiased Wikipedia entry for you that you’ll be proud to have journalists use for research about you or your organization. Did you know that anyone who understands how to use Wikipedia could create a page about you? If you or your business is noteworthy, and you don’t have a Wikipedia entry, it’s only a matter of time before someone creates the page; trust your reputation to a reputable Wikipedia writing service like Get You Wiki.

Learn more benefits of hiring the services of Get Your Wiki by clicking on the following link: http://www.projecteve.com/using-wiki-writers-can-help-grow-business/